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ChatPals Are The Wave Of The Future Business

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ChatPals Are The New Wave Of The Future For Digital Marketing Business Online

ChatPals  are the new wave of the future for digital business online today, and they aren’t as scary as you may want to believe.

If you own a business,  you can’t  be there for your customers 24/7. It’s not possible for you to be online all day and night. You’ve got other things to do.Life exists beyond business, no matter how much you want to believe otherwise.How many people can you talk to at one time?If you run a successful business, then there are going to be many people talking to you at one time. You will eventually run out of both time and energy when it comes to dealing with customers.

So the answer is to is have a Chatpal installed on your website. Our Chatbots can speak many languages ;Afrikaans ,Danish, Polish, Chinese, Romanian, Turkish, , Japanese, Swedish plus more.Naturally they will also speak the main languages  English ,French ,Spanish, Portages and German.

With the newest AI Technology the ChatPal will recognise a customer from a non-speaking English country language, automatically change to that language. Ensuring a better customer experience on your site .Ultimately leading to extra sales.

Depending your company profile the Chat box will be adjusted to your requirements. Branded with your logo and the flow chat can  be designed as per instructions .The ChatPal can make

Appointments, Offer Discounts, make Meal Reservations, Add Customers to your email Lists, Customer Feedback, Customer Support, Sell Training Courses, Exit Deals, Sell Software, Take Online Orders and take registrations for Webinars.

All together  a powerful method for your to drive more business and increase your profit margin.

The Chatpal Avatars can have your logo embedded on to their image when greeting your website visitors. Increasing customer confidence and brand awareness. Helping to build trust. We can offer 4 types of avatars to be deployed on a website

Branded Logo Men & Women,3D Men & Women, For a website designed with Kids in mind ,we will supply one our Animal avatars. True Text to Speech Technology means your customers will have no problem understanding the avatars.

Also For the human touch, a selection of human avatars are available. All will have a selected niche designed chat.

For More Details Go Here

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Advertising Your Business On The Internet

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Advertising on Internet

Ever since the advent of Internet, advertising on the World Wide Web has been very popular. Many corporations, companies and business have taken advantage of this and you can see ads on any web pages you visit. Consumer can go to any search engine and type the keyword relating to what they are looking for and hit search and they will be provided with a huge list from which they can select. This is a very cost effective and time saving method of advertising.

It has become easy for any business to have a personalized website by which they can advertise, directly interact with the customer; provide details about their product and services. Regular newsletters, offers, discounts can be pasted on site to increase the interest of the website visitors.

Since it’s easy to reach any kind of audience concerning any kind of business, the possibility of misuse is always there. Based on this Internet advertising is classified into two kinds of advertisement, legal online advertising and illegal online advertising. Legal online advertising includes online advertising directories, search engine advertising, e-mail advertising, and desktop advertising. Illegal advertising is more commonly known as spamming. This is usually done by altering some system settings with the help of external applications after which pop-ups are sent to a network or computer. The external applications are known as adware or spyware. Some of these are harmful, the most famous being Trojans, which are very hard to uninstall and remove from the system.

With the increase in technology, special effects are being used to make advertisement more interesting. Vivid colours, good page layout and lots of imagination is involved. Typically, Adobe Flash is used to design advertisements these days. Depending on the technology being used to design advertisements can be classified into various categories. Security is number one when designing a website. If you are designing a WordPress web page and need extra plugins and themes

Click Here

Banner ads are animations displayed on the website usually created in HTML or Eudora. There is a range of type and sizes of the ads. Trick banner ads are banner ads that have an extra functionality of dialog boxes and buttons and are displayed as an alert or error message.

A pop-up is an advertisement displayed in a new window that covers up the active web page. A pop-under advertisement opens in another window that is under the active web page and can be seen after the present window is either closed or minimized.

Interstitial ads are those that are displayed before directing over to the desired page.

Wallpaper ads form the background of the web page.

The ads that float on the screen are known as a floating ad.

Polite ads download on a low pace without interrupting the normal functioning of the website.

An ad that enlarges and changes the contents of the page being displayed is known as expanding ad.

Advertisements which are displayed in a video form on a website is known as a video ad.

There are many ways by which advertising slots can be purchased on Internet like CPM, CPV, CPC, CPA, CPL and CPO. CPM or cost per mil means that the advertiser is meant to pay for several people to whom the advertisement will be exposed. 

CPV or cost per visitor means that the advertiser is meant to pay for the people to whom the advertisement was delivered.

CPC or cost per click means paying for the number of clicks made on the advertisement by the visitors. Although the advertisement is put up on the website, the amount is paid only after the visitor clicks on the URL of the advertisement.

CPA or cost per action means that the advertisement publisher bares all the charges of advertisement, but he gets paid only if the visitor clicks on the advertisement and purchases a product or signs-up for a service. CPL or cost per lead is like

CPA, only that the visitor doesn’t have to necessarily buy anything; he or she can simply apply to get regular newsletters and special offers. CPO or cost per order is where the advertiser pays each time an order is placed.

Online advertisements cannot only be used to promote a product or service but in fact they can be used for purposes like promoting charity and spreading education.

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5 Questions Before You build your own Chatbot

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So,You Are Thinking Of Building a Chatbot?

So, you want to build a chatbot? To get there, you can take a lot of paths with varying levels of complexity (and varying levels of results).

Building a bot is building a product. Approaching chat, whether it is text, voice, or part of a multi-modal experience, should be done in the same way you plan out other products. You need to have consideration for business goals, user goals, success metrics, and resource planning.
We will take a high-level overview of what product planning can mean for chatbots, which is essentially asking yourself a lot of questions.

(Note: there are a lot of reasons to build a bot, but I’ll be focusing on commercial chatbots here.)

Why you are building a chatbot requires research, and the amount of quality research you do will be correlated with the success of your bot. It is possible to get lucky and have a successful chatbot by taking a shot in the dark, but as anyone who runs a product will tell you, taking the time to understand why and how you are doing something increases the probability that you will obtain market fit.
You should be able to answer the following questions:
• Is chat or voice interaction the best solution for your users?
• What does the bot need to be able to do?
• Who are your users that will interact with your bot?
Where will your bot live?
The first part of where will your bot live refers to your users: where do your customers want to interact with your bot? Are they going to chat with your bot in their existing social channels, or are they seeking you out somewhere else?
The second part refers to the channel itself: what are the capabilities required by your bot and can the channel meet them? If you have requirements that are not specifically supported by your channel(s), like getting location data, can you work around that by asking for an address or intersection? Will you need different capabilities and workarounds for different channels?
The third, and final, part is: where is your bot hosted, and does it have access/integrations into the channels you want? Depending on your goals, you may want to select an extensible platform with a lot of available channels to grow your bot, or an available API to build out future integrations, even if those channels are not tentatively supported.

Who is your bot?
Your bot will be an extension of your brand, but you can also make room to define a separate experience from your primary branding voice by using a character or personifying your bot. Deciding who your bot represents will also affect if or how the bot refers to itself. For example, your bot could say “I am looking for that info” if the bot has its own personality, “We are accessing that information” to represent your company or omit pronouns altogether “Pulling up profile information”.
People interacting with a bot will treat your chatbot like a bot most of the time, but conversational conventions will still come into play and can improve your customer experience.
Deciding who your bot is will likely include your branding or marketing teams.
What is success?
As with any product or feature, you should define what success looks like for your bot. What metrics do you need to capture and meet? Common examples include turns-per-conversation (higher in brand engagement use cases; lower in a customer service or FAQ scenario), click-through-rates, conversions (like sign-ups, survey completion, or product purchase), live agent escalation, and customer satisfaction. Key performance indicators (KPIs) will vary depending on the use case and overarching project goals, but regardless, these metrics should close the loop on why you are building your bot.
Pre-defined metrics are a solid place to start, but you should also be prepared to revise your targets as your bot is out in the wild. You may notice emergent behaviors with your users you want to capitalize on. Because messaging and voice are relatively new engagement platforms, you may learn things about your customers that didn’t surface in any other user research, as they will interact differently and have different expectations in a new medium.

How do we achieve success?
At this point, you know why you are building a bot, where to build and deploy it, who your bot will be, and what to measure. But how do make all those things happen?
Going back to product planning, you are going to need resources to execute. Depending on your ambition, your resources can go from just you to small teams to entire companies to looping in outside agencies, and this is all before thinking about the launch plan and marketing.
Plan to have resources to update your bot on a regular basis. Even if you intend to have the capabilities remain static, you will still need someone to manage new inputs from users that haven’t been defined yet.

The key to a successful bot comes after initial deployment, when you find out exactly how your users are interacting through their conversational inputs.

Original Article by       Travis Nelson

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Quality Score can seem like a bit of a mystery to new search advertisers.

Quality Score can seem like a bit of a mystery to new search advertisers.

The promise of search advertising is that ads will be shown for selected keywords, so long as the advertiser is willing to pay for the resulting clicks.

But with thousands of advertisers vying for top rankings on the same keywords, there’s clearly more to it.

That’s where Quality Score comes into play.

Why does Google use Quality Score, how do they calculate it, and how can advertisers improve it?

I served on the Quality Score team for Google Ads (then AdWords) while I worked at Google, so let me shed some light.

What Is Quality Score?

Quality Score is Google’s measure of how relevant a keyword is. As soon as Google has enough data, keywords in an advertiser’s account are assigned a score between 1 and 10, with 10 being the best.

This number is a representation of the aggregate relevance of the keyword across the many auctions in which it participates. It is meant to guide advertisers but it is not used to rank ads.

Enable Quality Score columns to see the score next to each keywordEnable Quality Score columns to see the score next to each keyword

What is used to rank ads behind the scenes of every ad auction, is the real-time Quality Score that takes a lot of additional factors into account.

While the 1-10 number helps advertisers gauge how good a job they are doing at choosing the right keywords, writing good ads, and driving users to helpful landing pages, it’s the real-time Quality Score that really matters.

The real-time Quality Score is more granular than a 1-10 number but it is not shared with advertisers because it fluctuates all the time and is different for every single search that happens on Google.

Content excerpt taken From SEJ BLOG

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Make Your Own You Tube Video

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Making Your Own YouTube Video

There was a time when the internet was used only for analysis. As the popularity of the internet grew, so did the way that it was used. Today,  in truth billions, of individuals rely on the net for entertainment. If you are one of those individuals, there is a good possibility that you have listened of YouTube before.

YouTube is an online video website that enables website visitors to view homemade videos and much more, but that is not all the things that you can do with YouTube. If you need, you may even make and share your own video.

Making your own video? That looks to be fun doesn’t it? A large number of internet users, ones of all different ages, are making the choice to make their own videos. lots of these videos are used to share information with others, showcase a favorite scene from one of their favorite television shows, express their beliefs, or just commit a comedy video. If you are interested in creating your own video, anything the aspiration of that video is, you are notified to embark thinking about video ideas.

Start thinking about video ideas? Yes. That is what you will require to do. Unfortunately, too lots individuals read too much into making online videos. This doesn’t necessarily involve their video content, but how the video will be generated and uploaded to the system. If you are preparing on making a video for YouTube, you can quiet down and worry about other things. This is for the reason that the uploading process, utilized by YouTube, is possibly one of the easiest one that you will find online. 

Of course, the first step will be to make your video. To do this, you will require a standard video recording device. These devices most typically include camcorders and webcams. As beforehand mentioned, you can make just about any form of video that you need. though, it is important to check that your video will be seen by thousands of internet users, at the least. be sure your video will be adequate. If you plan on placing any graphic materials or foul language in your video it can be a good idea to make note of it in the video’s headline. Later on, you have to be able to make this headline. 

When making your video, it is also vital to note that YouTube has a number of restrictions. Those restrictions include the length of your video and the size of your video’s file. YouTube presently requires that your video be no more than 10 minutes in length. It is also indispensable that your videos be less than 100MB, in size. though, excluding their other rules, stipulated in their terms of use arrangement, there are no other limitations. This signifies that you can develop as lots videos as you need to. in truth, if you may want to make a video that is longer than 10 minutes, you can do so by making it a two part video.

With YouTube, you must be able to save your video using a moving making software program. There are a couple of different programs that you can utilize, such as MovieMaker and IMovie. These programs can simply be acquired, but most computers, specifically newer ones, earlier have the software programs installed. Once you open your video on your personal computer, with one of the beforehand mentioned software programs, you have to be able to edit and save your video. for sure, you don’t have to edit if, in case you do not want to. 

To upload your video to YouTube, you must first sign in to be a member, if you haven’t earlier. It is free to sign in for a membership. The signup process is just used to attach your information to your videos and keep track of each and every one of them, specifically if you resolve to upload more than one. Once you signup for YouTube, you should see an possibility that will facilitate you to develop or upload your own videos. You will require to go after those instructions. Depending on the form of internet connection your have, your videos might be uploaded and ready for viewing in as small as some minutes. 

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Safe Alternatives to Make Your Own Online Videos

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Safe alternatives to Make Your Own Online Videos

In the recent years, the popularity of online video websites has skyrocketed. Online video websites are websites that not only enable internet users to watch the videos that are hosted on their site, but multiple also give internet users the possibility to originate their own videos. If you are interested in making your online video, such as a large number of individuals are, there are a couple of important reasons that you should keep in mind. One of those reasons is your security.

What is cool about online video websites is that you can originate just about any video you need. A number of generalized video websites have rules and limitations on the content that is allowed; anyhow, it is comprehensible. These limitations often prohibit videos with threats and pornographic materials. Even with these limitations in place, there are even a wide diversity of different videos that you can make, but you are even advised to be careful when doing so.

As a while ago mentioned, most video sites enable you make and share a video on just about anything you want. Online, you will find videos that advertise particular products, videos that are considered unscripted taping, how-to videos, and personal videos. when we talk about personal videos, internet users tend to include information about themselves or a funny story. despite the fact this may make for an attractive video, for safety circumstances, you require to be concerned with what you are recording and posting.

Video websites are video by mllns. of internet users, often on a every day basis. This signifies that there is a good possibility that people that you don’t even know will be able to find your video and watch it. Since you don’t know who will be watching your video, you have no idea what they are like or what their mental status is. You should treat your online videos as if you would when talking to a stranger; you require to be cautious with how much information you provide.

If you are making a homemade video, with a personal touch, there is a good possibility that you will be the one in front of your camera. on many cases, it is secure to show your own face. mllns. of internet video makers have done so, but it is a different story to include your sensible information. In the event that you need to introduce yourself, you are notified only to use your first name. You could even want to think about establishing another name to use just for your video, sort of such as a pen name. Depending on who watches your online video, it might be risky to put a name to your face.

In addition to your full name, you never should give your address out. That also incorporates your city or your indicate. With motive and signifies, somebody who watches your online video could easily accumulate your full address just by knowing the city or the indicate in which you live in. The same should be told for your phone number. With a legitimate phone number, somebody could simply get your address online. principally, if there is something that you don’t want a stranger to known about you, don’t put it in your online video.

Even even though you shouldn’t include your sensible information in one of your online videos, there are a still a couple of individuals who do. These individuals do this for several reasons, but multiple are seeking for online friends or somebody to date. You are advised contrary using online video websites, such as Google Video or YouTube, for those purposes. if you want to find a new friend or a partner, you are notified to rely on online dating websites. multiple of those websites have singular security decisions in place that are developed to keep you secure. Online video websites don’t. 

By keeping the above told points in mind, you have to be able to use online video websites without any trouble. As long as you are careful about the videos you post, the experience should be a pleasurable one.